THE COLA ROAD is a 35-minute documentary set in rural Zambia that follows the launch of the first trial to use Coca-Cola’s crates and distribution know-how to deliver life-saving anti-diarrhea kits. For years, it has baffled visitors to developing countries: Coca-Cola is everywhere, but basic medicines are not. Filmed over five weeks in the summer of 2012, the documentary gives a behind-the-scenes look at an innovative public health solution and the team of unlikely partners driving it forward. Both character-driven and informative, the film features the UK charity Colalife, Zambia’s Minister of Health and SABMiller, Coca-Cola’s regional bottler in Zambia.
Claire Ward is an award-winning Canadian journalist and documentary filmmaker based in New York City. THE COLA ROAD, which has screened the the US, UK, Canada, Malaysia and Zambia began as her crowd-funded Master’s thesis for New York University and it is her directorial debut.